Pricing
No matter your scope or scale, our goal is to provide transparent and affordable pricing for the social media services we offer. Reporting is baked into everything we do at Acorn, so you can be sure of a clear return on your spend. Prices are listed in USD, but may be configured for other currencies on request.
Want more channels? A different focus on community/creative? We’re happy to customise our packages to suit you. Just ask!
We believe in doing one thing - and doing that one thing perfectly. Our focus is, and has always been, content and community. We’ve worked to build and engage 50+ social audiences for indie games and brands and we’d love to work together to achieve the same for you. Social marketing is planned in tandem with your wider strategy, for your review in a collaborative social media roadmap. You have full control over the process with unique logins for you and your team to our transparent planning, scheduling and project management tools, and you can be as involved or hands-off as you prefer. Your community is looked after with daily communication from your dedicated community manager and we provide all results weekly in a shared reporting spreadsheet.
Social media strategies are planned over either a six or twelve month timeframe, depending on your goals, in order to grow your community effectively ahead of a launch, update or content milestone.
Social Media Management
Daily social media content, per channel, across 3-4 channels (72 max deliverables monthly).
Full content creation including copywriting and asset creation from original and client supplied assets.
Content may be split at request between traditional social media, announcements or ‘live’ posts such as Stories.
Weekly social media planning in a clear planner with client approval.
Execution of posts across all channels at appropriate times.
Ongoing consultancy and evaluation of channels and content strategy.
Shared weekly reporting spreadsheet with clear metrics and recommendations.
Community Management
Daily community management across 3-4 channels.
Also INCLUDED within cost
Written Content x1 written piece per month up to 500 words each (article, blogpiece, Steam Community, newsletter or other use).
Live Content Dedicated regular Instagram Stories, TikTok or other ‘live’ posts, additional to regular content creation.
Influencer Discovery Up to x10 prospective influencers or community members identified and listed monthly.
Six months OR
Twelve months
$2300 USD monthly (was $2970) 6 months
$1840 USD monthly (save -20%) 12 months
Gaming comes in all shapes and sizes. We get it. The #SoloDev package has been developed to boil down what we do best to the core essentials. Suited for a smaller developer, or for ongoing management between projects, you still get the same full access to our planning, scheduling and project management tools and full weekly reporting, simply without the quantity or scope offered by The #IndieDev package and the additional written content, live content or influencer discovery. We take care of everything content and community, with regular social media posts and daily community management - leaving you to focus on developing the game.
Social Media Management
Regular social media content, across 2-3 channels (36 max deliverables monthly).
Full content creation including copywriting and asset creation from original and client supplied assets.
Content may be split at request between traditional social media, announcements or ‘live’ posts such as Stories.
Weekly social media planning in a clear planner with client approval.
Execution of posts across all channels at appropriate times.
Ongoing consultancy and evaluation of channels and content strategy.
Shared weekly reporting spreadsheet with clear metrics and recommendations.
Community Management
Daily community management across 2-3 channels.
What’s a burger without the fries? An ice cream without the flake? Sometimes you just need a little something extra to complete the experience. Our range of simple add ons can be easily applied to complement your social marketing goals.
x1 written piece up to 500 words each (article, blogpiece, Steam Community, newsletter or other use)
$180 USD one time
10-page Social Media Audit detailing current strengths and weaknesses with suggested actions for improvement.
$450 USD one time
Rich media video per minute from provided or original footage, audio, and motion graphics. Web-friendly .mp4 deliverable.
$220 USD one time
Dedicated regular Instagram Stories, TikTok or other ‘live’ posts, additional to regular content creation.
$300 USD monthly
Monthly report developed in your corporate style with bespoke KPIs and analysis.
$175 USD monthly
Up to x10 prospective influencers or community members identified and listed monthly.
$200 USD monthly
x1 agreed influencer contracted for limited run campaign with clear KPIs and reporting.
$450 USD one time
Development and execution of a social media paid advertising campaign with a budget under $5k.
18% of gross budget
Development and execution of a social media paid advertising campaign with a budget above $5k.
16% of gross budget
Game development is tricky, expensive and often runs longer than expected. Let us help you spread the initial cost with our Pay Later option. Available on all packages, the idea is simple - get a 30% discount on all monthly fees, and pay back an additional 20% up to 6 months after the launch of your game.
Our winning formula is scalable, and we take great pride in being able to offer services to both the smallest developers and global brands simultaneously. Working at each end of the industry, across both software and hardware, allows us a unique perspective and insight into the consumer journey across a wide variety of audiences and demographics. We use this data to inform our strategies for larger brands, and bolstering our core offering with valuable amplifications such as rich media, custom livestreams and influencer campaigns allows us to compete against some of the largest marketing agencies at a fraction of the cost. Our team have backgrounds across AAA and corporate positions, and we can easily integrate into an existing marketing team for a turnkey solution to social media marketing. As ever, reporting is a key part of everything we do at Acorn, and with our enterprise options, we can provide bespoke reporting in your corporate style across any range of desired KPIs.
Initial Social Audit and ongoing deliverables including Social Media Management, Community Management, Written Content, Video Production, Influencer Discovery, Influencer Campaigns and Custom Livestreams.
Custom
Starting from $3800 USD monthly
* Clients listed on this page are most closely associated with the indicated packages. It should be noted that bespoke pricing and services may apply in unique cases and indicated packages should not be taken as statement of fees or holistic services under agreement.
Download the full detailed price list for all Acorn services. Latest edition JULY 2022.
We’ve been crafting social media campaigns within the video games industry since 2012. Whether you need a social focus to amplify your launch, or ongoing management to build your community over time, we’re able to scale to fit your needs and budgets. Simply pick your package, from The #SoloDev, all the way up to enterprise options and we’ll be in touch to discuss your unique position and requirements.
