Did you catch the news? Our client, HypeTrain Digital, recently released Voidtrain on Steam, PlayStation, and Xbox!
Survive the Void aboard a train you built with your own hands. Craft weapons, fight relentless monsters, and keep moving to evade death; solo or with friends!
What’s New in 1.0
📖 Story
The story that began almost by accident, now leads to long-awaited answers. An emotional finale that began with curiosity ends with meaning.
💡 The Tesla Era
A complete overhaul to how energy flows through your train, reshaping the way you power, build, and expand.
🚄 Train Customization
A new level of train customization, including a new Asian-inspired aesthetic!
🛠️ Combat, QOL, and System Improvements
Plenty of improvements based on player feedback, from faster projectiles to simplified and more automated resource management.
What We Did
We partnered with HypeTrain Digital to build Voidtrain's presence on TikTok during its early access phase back in 2023. Our goal: drive traffic by showcasing what makes it special.
Our strategy focused on highlighting the wealth of content Voidtrain offers. There's so much depth in the gameplay for players to discover in the game: the survival mechanics, adorable creatures, and train customizations. We captured these innovations through short-form videos, which proved incredibly effective at growing the player base because of their attention-grabbing nature.
Looking to grow your own social presence through TikTok? It’s an incredible channel to reach first time impressions and begin to prove a market for your game. Learn how we can do this for you in our social media packages.