video games

A Guide to Improving Your Game’s Steam Page

A Guide to Improving Your Game’s Steam Page

A game’s Steam page is crucial in influencing potential players to wishlist and buy your game. Setting one up can be quite overwhelming, especially to newcomers, due to its many elements. This article will summarize the important points if you’re setting up your first game Steam page.

Opportunities in The 2024 Video Games Industry

Opportunities in The 2024 Video Games Industry

Most of us thought that what happened in 2023 wouldn’t carry over to 2024, but it seems we’re not quite out of the woods just yet. According to Kotaku, over 6000 industry professionals have lost their jobs so far this year, a trend that seemingly is yet to abate. There are however some positives to be learned from these otherwise negative circumstances.

Managing a Profitable Business Within Gaming

Managing a Profitable Business Within Gaming

Gaming in 2023 is a hugely popular form of fun and relaxation, established from humble beginnings with titles like “Tennis for Two” in 1958, evolving through into arcade titles such as “Tetris” in 1985. In the modern era, games have bridged the gap from pure entertainment into something even more valuable

GDC’s State of the Industry Report – Lessons for Social Marketers in Indie Games

GDC’s State of the Industry Report – Lessons for Social Marketers in Indie Games

The state of the games industry is always in constant flux, especially now coming off the back of the covid pandemic. Our industry is one that can survive and indeed thrive with teams of people transitioning to working from home, especially across the indie game landscape. This year’s look at the state of the games industry by GDC reveals some interesting facts, and highlights how community focused teams such as Acorn Games are truly quite unique within video games.

GameOn 423

GameOn 423

Australia is fast becoming one of the greatest places to develop your indie game. From valuable government grants to respected award showcases, new studios and individuals are appearing each year, eager to tell their stories and make their mark on the growing Aussie indie industry.

Watch the video.

When Should I Post to Social Media? - 2022 Guide.

When Should I Post to Social Media? - 2022 Guide.

Scheduling social media content is tricky. Each audience is unique and with variations in timezones and audience behaviours, it’s hard to know when to send out your best posts. Nobody wants to work for hours on a beautiful piece of artwork or an incredible video, only for it to be ignored. Of course, social algorithms come into play when determining the ‘affinity’ between your account and its followers (maybe we’ll share some more on this, some time soon!), but getting the timing right can make the world of difference.

Supersize Indies: The Biggest Indies of the Generation.

Supersize Indies: The Biggest Indies of the Generation.

Recent years have been a very successful for indie games. Many of the titles on this list didn’t just exceed expectations—they defined whole genres and left a lasting mark.

Behind every successful indie game is a story about a clear vision, hard work, and persistence. Here’s what we can learn from the most successful indie games of the generation.