indie game tiktok

An Indie Dev's Guide on Shortform Video Marketing

An Indie Dev's Guide on Shortform Video Marketing

Producing viral short-form videos, we’ve learned a lot about what makes - or breaks - a short form video. Whether it’s a TikTok, a Reel, a Short or whatever else you’re posting, this is the perfect opportunity for another guide on how to market your game if you’re an indie developer looking to utilise this emergent new channel to build an audience for your video game.

The Indie Dev’s Guide to Mastering TikTok in 2025

The Indie Dev’s Guide to Mastering TikTok in 2025

Using our work on Schrodinger’s Cat Burglar, we explore what it takes for an indie game developer to send a TikTok viral and boost wishlists. This guide explains how to maximise your chances of success on TikTok and boost the profile of your video game overnight.