![Is Games Marketing Dead? [Opinion]](https://images.squarespace-cdn.com/content/v1/5b68c3b04eddec80b4c2ecdc/1721781160897-DKSYUOX7N1572CF42X9Q/unsplash-image-By-tZImt0Ms.jpg)
Back in April, Larian Studios’ Publishing Director Michael Douse made a statement that said game marketing is dead. Really? We share our thoughts and advice on how to market your indie game in this ever-changing industry. Listen in!
Back To Our Niche - Point and Click Perfection with Theropods.
2024’s State of The Industry Report by GDC
The Game Developers Conference (GDC) published its industry report in 2024. Based on their interviews with over 3000 people, the report offers great insights for game developers including guidance for indie game social media strategy. This blog will summarize all the information into five key takeaways for you.
GDC’s State of the Industry Report – Lessons for Social Marketers in Indie Games
The state of the games industry is always in constant flux, especially now coming off the back of the covid pandemic. Our industry is one that can survive and indeed thrive with teams of people transitioning to working from home, especially across the indie game landscape. This year’s look at the state of the games industry by GDC reveals some interesting facts, and highlights how community focused teams such as Acorn Games are truly quite unique within video games.
Meet the Team - Trading Cards
Who makes games? People make games! Acorn is a varied team of incredible individuals all working together to help amplify indie games and bring unique and exciting experiences to new gamers.
We put together a few simple ‘trading cards’ with fun facts from our Acorn marketing team to help you learn a little more about the people behind the posts.
Meet the Team - Timezones and Team Play
What would you say if I told you Acorn was built from the foundations of a father & son shaving company? “My background has always been in marketing, and I got my big break at 19 working in SEO for the local bed company!” laughs George, owner and Social Media Strategist here at Acorn. “Years later, my dad and I set up a men's shaving/grooming company, but you'd probably not think it, to look at me!” He’s a modest chap, with a passion for helping people and solving problems. And he’s taken that mantra (plus an extra decade of gaming industry knowledge) to create and build Acorn into what it is today.
The Future of Gaming: What Will It Look Like in 2042?
Gaming has come a long way since the days of Pong and Pac-Man. Arcades gave way to consoles, and in the early 90s, PC titles took off in spectacular fashion. In fewer than 40 years, the video games industry grew to a global market size of $200 billion, and it’ll likely double by 2030.
But what will gaming look like 20 years from now? Although we can’t know for sure, we can make predictions based on recent trends and technological advancements.
What Do All Great Game Worlds Have in Common?
Year in Review - What is Your Game of the Year?
Another year of gaming is coming to a close—and what a year it has been! Naturally, our thoughts turn to some of the greatest gaming experiences over the last 12 months, and we begin to ask ourselves, what could be our game of the year? Here are some of the games that captured our attention and kept us coming back for more.
