![Is Games Marketing Dead? [Opinion]](https://images.squarespace-cdn.com/content/v1/5b68c3b04eddec80b4c2ecdc/1721781160897-DKSYUOX7N1572CF42X9Q/unsplash-image-By-tZImt0Ms.jpg)
Back in April, Larian Studios’ Publishing Director Michael Douse made a statement that said game marketing is dead. Really? We share our thoughts and advice on how to market your indie game in this ever-changing industry. Listen in!
2024’s State of The Industry Report by GDC
The Game Developers Conference (GDC) published its industry report in 2024. Based on their interviews with over 3000 people, the report offers great insights for game developers including guidance for indie game social media strategy. This blog will summarize all the information into five key takeaways for you.
Social Revolution - Changes Across Twitter and Instagram in 2023
Twitter and Instagram are always in a state of upheaval. Successful strategies from twelve months ago no longer provide the same results and game developers are left guessing at what changes to make in order to reach their audience. Social measurement and analytics are a key part of Acorn Games’ social strategy and these changes have provided interesting clues as to the future of the platforms.