indie dev

Our Video Went VIRAL! Here's How We Hit 1M+ on TikTok, Instagram and Shorts

Our Video Went VIRAL! Here's How We Hit 1M+ on TikTok, Instagram and Shorts

How we took our video game viral across Instagram, TikTok and Shorts and the practical, repeatable short-form video strategies that turned views into tens of thousands of wishlists.

In My Switch Era - Defining a Generation

In My Switch Era - Defining a Generation

When the Nintendo Switch first launched, I was reluctant to get on the hype bandwagon. I simply couldn’t see such a small device performing at the level of competitor consoles. But competing with the other consoles was never its objective. Here’s how the Switch defined a generation and paved the way for the Nintendo Switch 2.

A Guide to Improving Your Game’s Steam Page

A Guide to Improving Your Game’s Steam Page

A game’s Steam page is crucial in influencing potential players to wishlist and buy your game. Setting one up can be quite overwhelming, especially to newcomers, due to its many elements. This article will summarize the important points if you’re setting up your first game Steam page.

Using Social Media as an Indie Game Developer

Using Social Media as an Indie Game Developer

This blog delves into the dynamic landscape of social media, specifically tailored for game developers. We will explore the strategies for utilizing these leading platforms, such as Twitter, Instagram, Facebook, TikTok, Reddit, Discord, and blogs.

GDC’s State of the Industry Report – Lessons for Social Marketers in Indie Games

GDC’s State of the Industry Report – Lessons for Social Marketers in Indie Games

The state of the games industry is always in constant flux, especially now coming off the back of the covid pandemic. Our industry is one that can survive and indeed thrive with teams of people transitioning to working from home, especially across the indie game landscape. This year’s look at the state of the games industry by GDC reveals some interesting facts, and highlights how community focused teams such as Acorn Games are truly quite unique within video games.