Our Operations Manager, Mayang Putri Bestari, didn't initially imagine herself stepping into the dynamic world of video games…
International Teams: Understanding People, Distance & Time
Having an International team in a company is commonplace in the post-covid era, with terms such as Work From Home (WFH) and Work From Anywhere (WFA) gaining popularity in recent years. Within this new landscape, people are looking at new opportunities to develop their personal goals. But with new opportunities, come new challenges.
When Should I Post to Social Media? - 2022 Guide.
Scheduling social media content is tricky. Each audience is unique and with variations in timezones and audience behaviours, it’s hard to know when to send out your best posts. Nobody wants to work for hours on a beautiful piece of artwork or an incredible video, only for it to be ignored. Of course, social algorithms come into play when determining the ‘affinity’ between your account and its followers (maybe we’ll share some more on this, some time soon!), but getting the timing right can make the world of difference.
Meet the Team - Timezones and Team Play
What would you say if I told you Acorn was built from the foundations of a father & son shaving company? “My background has always been in marketing, and I got my big break at 19 working in SEO for the local bed company!” laughs George, owner and Social Media Strategist here at Acorn. “Years later, my dad and I set up a men's shaving/grooming company, but you'd probably not think it, to look at me!” He’s a modest chap, with a passion for helping people and solving problems. And he’s taken that mantra (plus an extra decade of gaming industry knowledge) to create and build Acorn into what it is today.
A Love-Letter to the Nintendo Switch
When the Nintendo Switch was first announced, I was sceptical. The fancy promotional video that the veteran gaming giant had put together was impressive, with players shown moving seamlessly from the couch with a full entertainment suite setup; to the park, playing sports games with their friends; and then back home, playing late at night in handheld mode.
The Story Behind the Acorn Logo
A good logo grabs the customer’s attention and leaves a strong impression, but a great logo can do so much more. We want our logo and branding to last for years, especially when it pops up again and again in games’ credits as a mark of quality to both gamers and game developers. This is the story of how the Acorn logo came to be, and how its image is tied to our very identity.