Blog
Having an International team in a company is commonplace in the post-covid era, with terms such as Work From Home (WFH) and Work From Anywhere (WFA) gaining popularity in recent years. Within this new landscape, people are looking at new opportunities to develop their personal goals. But with new opportunities, come new challenges.
Gaming in 2023 is a hugely popular form of fun and relaxation, established from humble beginnings with titles like “Tennis for Two” in 1958, evolving through into arcade titles such as “Tetris” in 1985. In the modern era, games have bridged the gap from pure entertainment into something even more valuable
Twitter and Instagram are always in a state of upheaval. Successful strategies from twelve months ago no longer provide the same results and game developers are left guessing at what changes to make in order to reach their audience. Social measurement and analytics are a key part of Acorn Games’ social strategy and these changes have provided interesting clues as to the future of the platforms.
The state of the games industry is always in constant flux, especially now coming off the back of the covid pandemic. Our industry is one that can survive and indeed thrive with teams of people transitioning to working from home, especially across the indie game landscape. This year’s look at the state of the games industry by GDC reveals some interesting facts, and highlights how community focused teams such as Acorn Games are truly quite unique within video games.
Who makes games? People make games! Acorn is a varied team of incredible individuals all working together to help amplify indie games and bring unique and exciting experiences to new gamers.
We put together a few simple ‘trading cards’ with fun facts from our Acorn marketing team to help you learn a little more about the people behind the posts.
Scheduling social media content is tricky. Each audience is unique and with variations in timezones and audience behaviours, it’s hard to know when to send out your best posts. Nobody wants to work for hours on a beautiful piece of artwork or an incredible video, only for it to be ignored. Of course, social algorithms come into play when determining the ‘affinity’ between your account and its followers (maybe we’ll share some more on this, some time soon!), but getting the timing right can make the world of difference.
What would you say if I told you Acorn was built from the foundations of a father & son shaving company? “My background has always been in marketing, and I got my big break at 19 working in SEO for the local bed company!” laughs George, owner and Social Media Strategist here at Acorn. “Years later, my dad and I set up a men's shaving/grooming company, but you'd probably not think it, to look at me!” He’s a modest chap, with a passion for helping people and solving problems. And he’s taken that mantra (plus an extra decade of gaming industry knowledge) to create and build Acorn into what it is today.
